Aaron Baid is a worldbuilder for brands — shaping spaces where culture, commerce, and community collide.
In a landscape where trends vanish by the minute, Aaron creates brand worlds that endure, inspire, and evolve.
His work weaves together strategic clarity, emotional resonance, and aesthetic mastery — crafting brand ecosystems that audiences choose to live inside.
Strategic architect for global brands including HUGO BOSS
Speaker at leading conferences across Europe and the Middle East
Advisor on brand strategy, digital ecosystems, and cultural positioning
Creator of the 7 Elements of Brand Worldbuilding™ framework
Brands are no longer built.
They are lived.
The brands that win the future are the ones that create belonging — not just branding.
Worldbuilding is the future of branding.
Aaron is here to build it.
👁️ Reached 50,000+ live viewers on a single HUGO BOSS event
🔄 100% client retention with my virtual property platform
🎤 Spoken at global conferences in Amsterdam, Riyadh, and London
📲 Launched a two-brand e-commerce experience for HUGO & BOSS
🕴️ HUGO BOSS – from app strategy to live commerce to loyalty
🏛️ Sotheby’s & House of Saud Estate – digital luxury real estate storytelling
🎧 LG at ISE Barcelona – reimagined product display experiences
🛍️ VIVADO – Matterport agency with repeat business across industries
💼 10+ global brand collaborations
💡 £50,000+ in creative art sales from a single virtual exhibition
🌐 Across 4 continents, blending branding with cultural insight
🧭 One vision: to build brand worlds people want to belong to
Email: hello@aaronbaid.com
Based in Europe · Working Worldwide
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